Brand Strategy & Positioning
Market context, competitive differentiation, strategic narrative, positioning, and the choices that define a brand.
Independent brand strategy & creative direction
Clarity is a competitive advantage.
For founders and businesses ready to sharpen their positioning, define their identity, and make a more memorable impression. Strategic thinking. Distinctive creative direction. No unnecessary noise.
Kristin Marquet · Founder
01 / The consultancy
A distinct point of view changes everything.
Marquet Media is an independent brand strategy and creative consultancy founded by Kristin Marquet. We help ambitious founders and businesses make deliberate decisions about what they stand for, how they are presented, and what makes them different.
Our approach combines rigorous positioning with an editorial eye. The result is thoughtful, coherent direction—not strategy that sits in a presentation and disappears.
02 / Expertise
The work behind
the impression.
Engagements are bespoke, scoped individually, and grounded in a defined business objective.
Brand Architecture & Identity
Clarifying how products, divisions, and brands fit together—and how each should be recognized.
Creative Direction
Visual direction, concept development, editorial sensibility, and cohesive expression across touchpoints.
Founder & Public Image
Personal positioning, executive narrative, and a more intentional relationship between the founder and the business.
Editorial & Content Strategy
Distinctive editorial platforms, messaging priorities, publication structure, and content with a clear purpose.
Perception & Brand Review
An independent strategic perspective on the gaps between how a brand intends to appear and how it actually communicates.
03 / Approach
Independent thinking. Deliberate direction.
No preset packages. No one-size-fits-all playbook. Each engagement begins with understanding the actual challenge.
01
Understand
Examine the business, audience, competition, and current perception.
02
Define
Identify the strategic position and creative direction worth owning.
03
Articulate
Translate the strategy into a coherent narrative and actionable direction.
04
Refine
Evaluate decisions against the brand's goals and clarify the next steps.
04 / Founder
Meet Kristin Marquet.
Kristin Marquet is a New York-based founder, creative director, publisher, and brand strategist with a background in publicity, positioning, and digital storytelling.
Her editorial and creative ventures include Maison KKM, FemFounder, KKM, and The Marquet. That work informs her perspective on how brands are built, expressed, and understood.
Through Marquet Media, she brings strategic judgment and creative direction to select advisory engagements—without the structure or overhead of a full-service agency.
Kristin Marquet
05 / Inquiries
Let's discuss what comes next.
Tell us a little about your business and what you're looking to accomplish. All work is considered individually.
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